Amy Webb: “How I Hacked Online Dating”

Amy Webb was having no luck with online dating. So, as any fan of data would do: she started making a spreadsheet. Hear the story of how she went on to hack her online dating life — with frustrating, funny and life-changing results. Look for talks on Technology, Entertainment and Design — plus science, business, global issues, the arts and much more. Join 1. Amy Webb: How I hacked online dating. Susannah Guthrie Entertainment Editor susguthrie. Search real estate for sale or rent anywhere in Australia from licensed estate agents on simply type in any suburb in the search bar below. Trending Now.

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Amy Webb used data science to find love. After a difficult breakup of a relationship when she was 30, and feeling the pressure of her heavily involved family, this data geek started crunching numbers to try to calculate her odds of finding a man in Philadelphia who would be a match for her needs and personality. The result? Out of the 1. A data fanatic, Webb decided to try online dating, since the matches are based on algorithms — a methodical system that appealed to her.

After a number of bad experiences, she decided to start tracking data points during her lousy dates, which helped her discover that the limitation of the dating algorithms were defined by the user-generated data that was inputted into online profiles.

Amy Webb was having no luck with online dating. The dates she liked didn’t write her back, and her own profile attracted crickets (and worse). So, as.

Look Inside. Jan 31, Minutes Buy. Anyone who uses online dating sites must read her funny, fascinating book. Using her gift for data strategy, she found which keywords were digital-man magnets, analyzed photos, and then adjusted her female profile to make the most of that intel. Then began the deluge—dozens of men who actually met her own stringent requirements wanted to meet her. Among them: her future husband, now the father of her child.

Not Cats. Must not like Cats! Next she turned to her own profile. In order to craft the most compelling online presentation, she needed to assess the competition—so she signed on to JDate again, this time as a man. Then began the deluge—dozens of men wanted to meet her, men who actually met her requirements. Forty million people date online each year. Thanks to Data, a Love Story , their odds just got a whole lot better.

Amy Webb is an award-winning journalist who wrote for Newsweek, The Wall Street Journal, and other publications before founding Webbmedia Group, a digital-strategy consultancy that works with Fortune companies, major media companies and foundations, the government, and others.

Amy Webb: How I Hacked Online Dating

I’m Guy Raz. And our show today – ideas around how we love. So love is instinctive, right. It’s buried deep inside the most primitive part of our brains. But the way it works – why we’re drawn to certain people and not others – it’s still not entirely understood. So this hour, TED speakers who are all exploring love and not just romantic love, but the kind of love you might feel for your dad or your brother or best friend.

Amy Webb was having no luck with online dating, so she started treating the world of online dating as data — effectively hacking her way to.

There are currently 54 million single people in the U. After spending plenty of time on a slew of disaster dates with matches found online, Webb decided to get a little sneaky and put her investigative journalism skills to use to game the system. First, she created a list of qualities she needed in a mate, then, she logged back on to JDate. For one thing, focusing questions on what the user wants, vs.

Only ask the questions that are necessary. I think there is a presumption among dating sites that the more questions they ask, the more scientific or robust the site will seem. In actuality, for most people, that process is very oppressive. And then, the sites should figure out ways to ask questions that will illicit more honest responses.

So, a good example is there are some people who will say they are not smokers, and on the dating site, they will tick the box that says non-smoker, but there are people who only smoke when they drink, or they are social smokers. Well, I would call that person a smoker.

Online dating and a formula for love

You can set your address, phone number, email and site description in the settings tab. Link to read me page with more information. Her TED talk, about the future of data and algorithms, has been viewed 7 million times, translated into 32 languages and was part of Delta Airline’s in-flight entertainment. Amy Webb is a quantitative futurist and a bestselling, award-winning author.

She was also a Delegate on the former U.

Technology affects our work but also our private life, as Webb shows in her hilarious TED talk ‘How I Hacked Online Dating‘, which has been viewed over ​.

By Bill Sobel Aug 1, Amy Webb understands data. But that’s just the start of the interesting things about her. Webb is a digital media futurist and founder of Webbmedia Group , a digital strategy agency that spots near-term emerging technology trends and develops strategies for media organizations, Fortune and companies, large nonprofits, universities and government agencies. She’s also the co-founder of Spark Camp , which Fast Company described as “the ultimate summer camp for influencers” only it actually happens year round.

The camp encourages “creative conversations between genius strangers. Sobel: You are quite the Renaissance woman. Now you run Webbmedia Group. Can you tell us a bit about your journey? My parents started me on piano lessons when I was four, and my teacher insisted on rigorous music theory study.

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Jump to navigation. Videos, interviews, and audio recordings of previous Signature Events at the Library. I’m a geek; I love math and data and statistics. The idea of tackling online dating using statistical analysis and profile optimization is intriguing. Her presentation is all about the numbers, the data crunching, and what she learned about how to game online dating systems.

In her talk, she comes across as warm, funny, and approachable.

not for Amy Webb, strategist and CEO of Webbmedia Group. Webb recently gave a TED Talk on her experiences with online dating and how.

Subscriber Account active since. One of the problems Webb found with online dating was that she and her matches weren’t filling out their profiles honestly. Where a site would ask her to describe herself, for example, she wrote things like “award-winning journalist” and “future thinker. These answers weren’t matching her up with the types of people she wanted to meet because they didn’t accurately describe her personality.

Instead, they described how she’d want someone interviewing her for a job to see her. But the answer to her dating conundrum wasn’t simply being more honest and taking time to actually answer the questions, she found out.

Data, A Love Story: How I Gamed Online Dating to Meet My Match

Data is out in paperback today! It was now July, a few weeks since my date with Jim, the weed smoker who refused to split our dinner bill. I was an optimist rooted in math and logic….. Read the full excerpt at Slate. Listen to the full interview here.

From Amy Webb’s “Data, A Love Story: How I Cracked the Online Dating Code to Meet My Match,” published by Dutton, member of Penguin.

These days, we’re promised true love via algorithm. Log on to a website, enter in some data and — voila! Algorithm is really just a fancy name for the step-by-step process and calculations that are used while solving a problem. Think of an algorithm as you would a recipe for croissants. You need a set of ingredients: yeast, water, sugar, salt, flour, milk, oil, butter, and eggs. And you need a bunch of kitchen equipment: bowls, mixers, knife, baking sheet, oven, and some towels.

Depending on how you put everything together, you could wind up with a flaky, delicate pastry or a hard lump of charred dough. Algorithms are a shorthand way of writing out workflows. They’re the step-by-step processes scientists use to think through complex problems, and the instructions that are given to computers to help process the results. In online dating, algorithms are what help sort through all of the data we’re inputting, and they’re what ultimately match us with others using the same service.

In theory, whichever site has the best algorithm should be able to provide the best match. If you asked a Jewish shadchen or a Chinese fortune-teller to write down their matchmaking methods, the resulting diagram would be a kind of algorithm. The shadchen would factor in a number of variables and would weigh each one according to priority.

Valentine’s Day: How Amy Webb gamed online dating to find her true love

This wasn’t a part of the plan. At age 30, I was still single and had no exciting prospects. Chat with us in Facebook Messenger.

Amy Webb found her true love after a search that’s both charmingly romantic and relentlessly data-driven. Anyone who uses online dating sites.

This copy is for your personal non-commercial use only. When digital strategist Amy Webb realized finding true love online was like finding a needle in a haystack, she spun out her own solution: Hack the haystack. Her one and only date on her Webb-designed system was Brian. Dear reader, she married him. You have to take the process in your own hands. Webb, a journalist before she founded Webbmedia Group, a digital strategy consultancy, chronicled how she gamed the online dating system in the just-published book Data, A Love Story.

Keep language aspirational, positive and optimistic. She analyzed the flaws in online dating algorithms.

Hacking Online Dating

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Amy Webb took a new approach to online dating: gaming the system to find a partner. See how she did it – and find out how to create our own.

The dates she liked didn’t write her back, and her own profile attracted crickets and worse. So, as any fan of data would do: she started making a spreadsheet. Hear the story of how she went on to hack her online dating life- with frustrating, funny and life-changing results. Jump to. Sections of this page. Accessibility help. Email or phone Password Forgotten account? Sign Up. See more of The Norfolk Forum on Facebook.

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